Keywords research is the most crucial step when you come to optimizing your website or blog in the search engines. A right keyword can bring you a large amount of traffic straight to your website. However, researching that perfect keyword doesn’t come easy, and it takes a lot of dedication, understanding the SEO term and most importantly an effective keyword research tool.
There are two parts to keyword researching: Traditional keyword research and Competitor-based keyword research.
Traditional means putting the main keyword that gives you similar keywords where you evaluate the ranking difficulty and choose the one among them.
Competitor-based keyword research means researching for the same keyword that your competitors are already using and getting results. Now, let’s head to the top ten keyword research tools-
#1 Google Keyword Planner
Google Keyword Planner is the tool that anyone thinks of using as a beginner. The tool is free to use plus it gives you effective results on keyword searching. Another reason for the popularity is the tool directly represents the Google AdWords.
The account creation is easy and free and for the keyword placed it bestows you the deep information. As it is free so it is limited also, users can’t use it to evaluate how the keyword performs in other search engines other than Google. So, it can be used as a basic tool for newbies.
When someone wants a tool that charges less and provides some handy features on keyword researching, then Serpstat is your option. It is more than a Google keyword planner with a bit of fee and one can perform tasks like Competitor Analysis, Site Audit, Backlink Analysis and Rank Tracking.